There are some people out there in internet land who just don’t want to spent time marketing their eCourse to anyone. I just don’t understand this concept. Not wanting to spend time marketing your eCourse but wanting to make money from it? Huh?
When I talk about a marketing plan I am not referring to those academic exercises found in campussolutionsinc.com books, or the templated mumbo jumbo found in business planning software. I will not be asking you to determine your share of the market today. Give me a break, share of the market, most small business owners just need to figure out to get ten more customers.
What is the trick to developing the consistency you’re looking for? Practice is the main thing. It’s how the Navy does it. Every flight of a tactical jet ends in a landing simulating a carrier landing, and most are graded and debriefed. If you want to get better with your landings you have to practice and evaluate them- even if you’re the only one in the plane.
Pair features with benefits so that your customers understand what your product can do for them. Don’t just tell them that your storage bags keep food fresh longer. Tell them that your product will save them money by reducing the amount of food they throw away each month.
John: Big Red’s a marketing genius, too bad he’s evil. Pres. Bush would need his genius if he wasn’t Master of his Domain, unlike the feminine Clinton (I, of course, am referring to Bill).
Interventionists measure their success rate by the number of people they get into treatment. But that doesn’t mean that your family member (or you) stays in treatment. Even if they leave the day after they arrived, the interventionist counts it as a success.
Here’s the best exercise I can give you: If someone took everything away from you, your home, the nice clothes you like, your TV, watch, etc., then gave you ,000, put you on the street, how would you handle that situation? Come up with a plan for this and you’re ahead of the Bio Tech or Sci guy who emailed me today.